Meet Our Founder, Jeff Breeden

Turn every meal into an Animal Adventure

As a proud father of 2 boys, I can fondly remember the early days of parenthood…

Fighting against their little arms to secure a cloth bib that may or may not catch the constant explosion of crumbs & drool that accompany mealtime.

I always thought to myself “there’s no way these kids can be THAT messy…”

But they always were (and still are to this day!) I knew there had to be a better way to contain their mess, but the longer I looked, the more discouraged I got.

I set about creating a bib that looked and worked better than anything I’d tried before.

Over the course of 2 years, I studied the shapes of bibs, analyzed different types of silicone, and worked with an award-winning design firm to produce a set of bibs that could finally contain my kids’ mess.

We explored different manufacturing techniques, and eventually perfected a process that’s ONLY used for our bibs. This process allowed our designs to become more complex and engaging.

Finally, we crafted a set of bibs that mirrored my sons’ favorite animals, as a way of thanking them for the mealtime inspiration. His favorite animal (the penguin) was among the first of our flagship products to be released, and I can’t wait to see these cheerful, long-lasting bibs on their children one day too!

Bring the Animal Adventure into YOUR home!